Service Request 
Sales Enquiry 
Customer Reviews 
Register for Updates
Great Food Deserves to look as good as it tastes, and Lovibond® is your Go-To to make sure it does
Colour is a critical quality attribute of food & Beverages. Colour of the product influences consumer’s choices and preferences. Food researchers, food processors and marketers want the food to look appealing and consistent to their customers.
Lovibond® Tintometer Group offers measuring instruments for checking and standardizing the colour to ensure batch to batch consistency of all final products, and analyze colour change in processing, transportation and storage. It also helps to communicate colour indices throughout the supply chain.
Products in food industry come in various forms, varying shapes/ size, varying forms like powder or granule, liquid or paste or solid, transparent or opaque. Based on visual characteristics, food products are classified as,
a) Opaque – Fruits, vegetables cheese, flour, rice
b) Translucent – Ketchups, coloured liquids, sugar syrups, Fruit juices, jams
c) Transparent- Edible oils, clear liquid samples
Opaque and translucent products are measured by reflection principle where as transparent products by transmission principle. Lovibond® Tintometer Group provides both transmission based instruments and reflectance based instruments to measure all kinds of food and beverages. Our colorimeters and spectrocolorimeters provide state of the art technology with an expertise of over 140+ years in this industry.
Remove the doubts and check the colour accurately!
At Lovibond® Tintometer India we help you get away with all your doubts with regards to colour measurement. Visual colour perception can be extremely subjective and may differ from individuals. Our equipment will tell you in seconds, our training courses will help you to develop rigorous colour tolerances which take any guesswork out of colour assessment. We could provide a virtual demonstration of sample analysis on request..
Still unsure? Send us your samples and we do the test for you!
If you would like some help with a colour matching issue right now, send us a sample of your product or ingredient and we can help you to decide the best method of measurement and colour scale to use. We can also provide some advice on colour tolerances.
Colour accuracy matters in the food and drink industry. Consumers expect the colour of their products to be consistent. A difference in colour triggers a subconscious signal that the product is ‘not as good’. Accurate colour measurement of ingredients and product is also crucial prior to final processing and shipment to avoid costly production reruns and product recalls.
Just click below and tell us what you need.
Food & Beverage Industries
Our Heritage - A Distinguished History in Food and Drink
Lovibond® has its origins in the brewing industry and we have been measuring colour since 1880. Joseph Lovibond was the first person in the world to develop a practical colorimeter to ensure the high quality of his beer. He was the originator of the Lovibond® scale. We still use the scale as our company logo today. Still a family owned business but now global, at Lovibond® we value our heritage.
Confused by Colour Measurement?
Visual or automatic? Standard Illuminant D65 or D50? Two degree or ten-degree standard observer? CIE L*a*b* or CIE L*c*h*? Metamerism? Often what we want to know is simple simply “how can I ensure my colour matches consistently?” Our team can arrange training courses for better understanding of colour measurement principles and science, share your details below for enrolling on our training courses.
Leave your details with us
Explore our range of products for effective colour measurement
The Lovibond® TR series of hand-held spectrophotometers make accurate colour measurement on solid surfaces easy. The TRA series enables the testing of non-solids like gels, pastes and powders.
LC 100
The Lovibond® LC100 hand-held colorimeter provides fast and easy measurement of reflected colour on solid surfaces. The SV100 accessory enables testing of non-solids like gels, pastes and powders.
Model Fx
Fast, temperature stable, objective measurement of colour in edible oils. The Lovibond® Model Fx covers the important edible oil colour scales as well as beta-carotene and chlorophyll.
PFXi 195 series
The Lovibond® PFXi range of spectrocolorimeters provides measurement of transmitted colour for the widest range of samples and colour scales.